__ Yambo Studio 100%

New Balance "Move"

This spot is based around sound design and the buildup to the big play.

Driven by a bluesy, organic and hard-hitting drum trac special sports shoe built for comfort, efficiency and adaptability during high-intensity sports.

Created in collaboration with Aggressive.

New Balance



Client New Balance
Agency Aggressive
Creative Direction Alex Topaller, Daniel Shapiro
Design & CGI Yambo